“Cheers to the new punjabi show ‘Heer tey Tedhi Kheer’! Flock Studio Celebrates Launch with Bang!”
Chandigarh, April 7, 2024 – In a historic gathering, luminaries of Indian television converged to celebrate the launch of Zee Punjabi’s latest sensation, “Heer Tey Tedhi Kheer.” Flock Studio orchestrated a star-studded affair, where the esteemed producers Vijayendra Kumeria, Irfan Marazi, and Preeti Bhatia, alongside the multifaceted artists K.P.Singh and Isha Kaloya, graced the event. With a glittering array of talent, the evening sparkled with anticipation and excitement, setting a new standard of grandeur in the television industry.
Vijayendra Kumeria (Managing Director of Flock Studio) and One of India’s most popular television actors, Vijayendra is known for his roles in shows such as Twistwala Love, Choti Bahu, Udaan, Shaastri Sisters, Sufiyana Pyaar Mera, Naagin4, Aapki Nazron Ne Samjha, Mose Chhal Kiye Jaaye, Teri Meri Doriyann among many others. With a career spanning over ten years, he has been associated with several leading entertainment platforms such as Zee TV, DD National, Star Plus, Sony, Colors, Life Ok and Channel V. He was ranked among Kiran Rai’s list of 500 most influential people in 2020 in Asia, alongside personalities like AR Rahman, Sonu Nigam, Rahat Fateh Ali Khan. Vijayendra is also the founder of a production house called Kumeria Productions which has produced various shows for channels such as DD National, Zee TV, Colors, and Dangal.
Irfan Marazi(Chief Operating Officer of Flock Studio) is an innovative leader who has successfully launched various events and brands across India and has played a major role in helping media companies monetize their direct-to-consumer video services. Irfan has worked with some of the most pioneering networks in the television industry including the national broadcaster of India. His experience spans content genres like general entertainment, kids, regional entertainment, movies, and lifestyle channels. He specializes in formulating strategy for business development, revenue generation and content support for OTT platforms. He leads the programming, syndication and marketing functions at Flock. He has conceptualized and produced series on Flock OTT such as Gedi Route, Armaan and shows such as Jahaan Chaand Rehta Hai (DD National), and the most recent Heer Tey Tedhi Kheer (Zee Punjabi).
Preeti Bhatia (Chief Executive Officer, Flock Studio) With over 18 years of experience in the business and marketing industry, Preeti is a goal-oriented and highly motivated professional. She possesses outstanding expertise in scaling businesses, marketing strategy, brand positioning, creative strategy and diverse aspects of marketing communication in the media and entertainment industry. Preeti has been associated with our national broadcaster for years now and produced successful shows such as Command Force (seasons 1 & 2) and the most recent Jahaan Chaand Rehta Hai. She has also conceptualized and produced shows for other prominent channels such as Code Red (Colors), Doli Armaano Ki (Zee), Crime Alert (Dangal), Dhaak (Dangal) and the most recent Heer Tey Tedhi Kheer (Zee Punjabi). She has an in-depth understanding of the youth consumer market and OTT VOD platforms and has ventured into producing series and movies for Flock.
KP Singh, portraying DJ’s character in “Heer tey Tedhi Kheer,” is a dynamic force in the entertainment realm. With a notable presence in Bollywood’s blockbuster “Animal” and various acclaimed shows, he brings unparalleled depth to his roles. His dedication to the craft and ability to immerse himself in diverse characters resonate profoundly with audiences. KP’s involvement in “Heer tey Tedhi Kheer” marks another milestone in his illustrious career, promising viewers an unforgettable performance filled with passion and authenticity.
Isha Kaloya, the versatile artist known for her roles in “Tedha Medha Sada Vehda” and now “Heer tey Tedhi Kheer,” embodies talent beyond boundaries. A multi-faceted performer, she seamlessly transitions between acting, dancing, singing, and sports, showcasing remarkable prowess. Her dedication to her craft and diverse skill set make her an invaluable asset to the entertainment industry, enriching every project she touches with her passion and talent.
As the night unfolded with laughter, camaraderie, and reflections on success, Flock Studio and its collaborators basked in the glory of yet another milestone, reaffirming their status as pioneers in the Indian entertainment industry.
